The three-day festival aims to provide a totally immersive African party experience, diving deep into the cauldron of contemporary African music and its wider diaspora built on Pan-African values and diversity.
At the media launch, Emmy Hashakimana the marketing, and innovation director of Uganda Breweries Limited said “We are pleased to assume title sponsorship for this festival. Uganda Waragi is the spirit of Uganda making it a natural fit for this event that gives us an opportunity to showcase the best of the Pearl of Africa to both domestic and foreign tourists in attendance providing the opportunity to experience our rich heritage, music, culture, food, fashion and all things uniquely Ugandan. Uganda Waragi will sponsor the event alongside Bell Lager and Smirnoff all providing unique and exciting experiences.”
According to the organizer’s Talent Africa Group, they say that they will host about 300 performers for the 3-day event, spread across 7 stages, from marching bands to hip hop crews, from rising stars to living legends.
On-site Camping 2022 will also mark the official opening of Nyegeville, a city within the festival where revelers will be treated to 5-star camping and glamping facilities, including small lodges overlooking the Nile, experiential camping that will include everything from hot showers to morning yoga classes, safe lockers, and even a private beach.
With Nyegeville, the festival wants to emulate the biggest festivals in the world, giving people an on-site accommodation experience that will allow them to live the experience to the fullest.
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